Do you use public transportation? Ever took the bus, the train, or the subway? (As we’re international: think of the Underground, the Tube, the Metro, the U-Bahn…) If you did, you might have experienced this already: a stop or station named after a commercial company.

Almost everywhere, mass transportation carriers are selling the names of their subway stations away for branding to corporations, even their most frequented and often historic ones. The brand isn’t placed above the line… Read on…